Recruitment marketing materials
Our top tips, ideas and tools for getting recruitment ready
We’ve got lots of resources and materials for you to help bring new girls and volunteers into your area.
This year, we’ve added in new marketing materials, along with further tips and resources.
Girl recruitment marketing materials
- Download our social media guide
- Download key messages for girl recruitment - you can use these to draft social media captions and other communications like email newsletters
- Download our girl recruitment images and videos
More advice and resources on girl recruitment
- Everything parents need to know about Girlguiding
- Information about costs and uniform
- How parents can find their nearest unit
- How to run a girl recruitment drive
Volunteer recruitment marketing materials
We'll update this webpage in October with new marketing materials for volunteer recruitment. In the meantime, you can continue to use the current materials to support your local recruitment efforts.
Volunteer recruitment toolkit
Download volunteer recruitment toolkit guide with social media graphics and examples.
In this toolkit ZIP file you’ll find:
- Resources about Girlguiding to help onboard new volunteers
- A guide with ideas about how to use our marketing materials and where to find them
- Social media graphics, copy examples and social media headers
- Social media captions with and without the Girlguiding logo to help you localise your posts
Volunteer recruitment videos
Download our volunteer recruitment videos.
More advice and resources on volunteer recruitment
- Find graphics and assets you can localise for your area on the Online Design Centre: you can log in here. If you haven't logged in before, you can create an account.
- How to run a recruitment drive
- How to get parents involved
- Growth experts share their tips on recruitment
- How to give your new recruits a warm welcome
- How to build your team
- How to run a unit
- All about being a young volunteer
Recruitment resources on our shop
Order our free printed resources, including packs of volunteer recruitment postcards, girl recruitment postcards and posters.