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Free Being Me

For the latest information on Free Being Me please visit our new site.

Peer Education in the unit placeFree Being Me is a global badge programme using fun and interactive activities to grow girls’ self-esteem and body confidence. It encourages girls to celebrate their individuality, empowering them to challenge the myth of the “perfect-looking woman” created by society.

The scheme has been created by the World Association of Girl Guides and Girl Scouts (WAGGGS) and the Dove Self-Esteem Project, to reach 3.5 million girls across the world.

At Girlguiding, we train Peer Educators to run Free Being Me sessions for young members.

See how Free Being Me works in the unit place.

A journey created by experts

Girls go on a learning journey through Free Being Me. They:

  • Examine the myth of the “perfect-looking woman”, exploring why that’s a problem and challenging it in themselves and others.
  • Inspire positive self-esteem in others through a Take Action Project run by unit the Leader following the peer education sessions.

Fun and safe

The programme is age-appropriate for two age groups: 7-10 year olds or 11-14 year olds. All Peer Educators are trained to run these sessions and make it a safe, fun and challenging programme.

How you can get involved

Let us know how it all goes by tweeting @4PeerEd on Twitter!

Why Body confidence matters

Our latest Girls’ Attitudes Survey revealed that girls are worrying about their bodies from a young age:

  • One in five girls of primary school age say they have been on a diet.
  • 38 per cent of girls aged 11-to-21 say they have sometimes skipped meals to help lose weight.
  • One in four girls aged between 11-to-21 would consider cosmetic surgery.
  • 43 per cent of girls say the way women are sometimes criticised for their looks on TV puts them off wanted to be on TV themselves.
  • 87 per cent think that they are judged more on looks than ability.












Find out about our Activity centres around the UK.