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Tell us the truth - Girls call for honesty over airbrushing

Two Senior Section girls with their LeadersOur girls and young women are demanding action from the Prime Minister to introduce compulsory labelling to distinguish between airbrushed and natural images in order to ‘shape a generation of self-confident girls and young women'.

The petition, which launches at our Fusion event on Wednesday 4 August and online on Thursday 5 August follows on from Girlguiding UK’s 2009 research, the Girls Attitudes Survey. This survey demonstrated that 50 per cent of 16-21 year old girls would consider having surgery to change the way they look and 42 per cent of 11 to 16 year olds admitting to watching what they ate or cutting down on certain foods to excess.

Want to have your say on the matter? Get on Twitter and tweet using #gukforrealimages.

Chief Guide, Liz Burnley CBE, said: 'From the research we have conducted and our everyday experiences working with girls and young women, we know how profoundly they feel the pressure to conform to a particular body image and how badly they can be affected by these unobtainable ideals.'

'We are proud to support the calls of our members who believe that it is time that the Prime Minister addressed their concerns and acted in the interests of girls and young women across the country.'

Chief Executive of Beat, Susan Ringwood, said: 'Young people with eating disorders tell us that being surrounded everyday by pictures of unnaturally ‘perfect’ bodies makes their own recovery so much more difficult to achieve.

We know the difference it would make to all young people’s self esteem and body confidence if they could be sure which of the images they see are natural and true to life.

We are committed to working with Girlguiding UK and others to make this important call to action a reality.'

The petition is supported by singer Javine who said: 'It is great to see the members of Girlguiding UK calling for girls and women to be shown more representative body images. Girls need to learn to be confident with their bodies. They need to cherish themselves from their heads to their tip toes, embracing both their beauty and their flaws.

Growing up is hard, and girls can often become influenced by unrealistic pictures which depict how women should look, not how they do. Such pictures can often destroy the confidence which should be helping girls blossom into tomorrow’s leading women.'

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